Welcome to
LEARN COPYWRITING FOR SMALL BUSINESSESFormulas for Words That Convert
CONCLUSION & NEXT STEPS
You’ve now learned the basics of copywriting and seen a number of examples. You’re ready to get started writing your own copy and you’ll see a noticeable difference in the results it brings.
You’ve learned:
- What copywriting is and why it’s so vitally important
- The first steps you need to take to research your market and prepare before you start actually writing
- The basic guidelines for writing effective copy that you can use anywhere you communicate with your audience
- A wealth of specific copywriting techniques that you can use right now
- A number of formulas that you can use to create copy
- The classic AIDA technique and how it is used
- Basic SEO guidelines to help you get your copy found by search engines
- How to find and use keywords in your copy
- Tools to help you improve your SEO
- Real-life examples of how businesses use copywriting to speak to their audiences.
The final step is to create an action plan. Review all of the modules of this course and all of the work you did along the way. Reflect upon the results and see if there are any improvements that can be made.
In your copywriting efforts, always remember that the forms of persuasion you’re using are meaningless if the product behind them isn’t worth it. You need proof to back up your claims. Slick copywriting alone won’t get you results, but it will help a great deal in getting your customers to take action.
Activity:
- Review all your notes and worksheets from the course, including your notes and ideas about how to write new, more effective copy for your business website.
- Next, make a list of the actions you will take as soon as you get back to work, listing items that you feel should be rewritten or created in order. Identify the most important task that will lead to the biggest potential payoff.
- Now that you have techniques and formulas to use in order to be a better copywriter, it’s time to put your plans into action. Set some deadlines!
A Word
From Tamara
As an entrepreneur myself I completely understand the stress, anxiety and frustration around launching or growing a business. I also know the rewards and life style change the hard work can provide you if you stay focused. I am here to inspire and motivate you to push forward. The fact that you’re investing in your business education let’s me know you’re in this to win. Rest assured I’m here to help you…. These courses are set up to help you understand the basics. To dig deeper into your specific plan of action we will discuss where you are, where you want to be, eliminate any blocks preventing you from getting to the next step and create an action plan.
Our superpower is making you a superhero.
