Congratulations, you are well on your way to becoming an important and influential force in your market. If you completed all the Learning Activities in this course, you should now be able to:

• Measure and continue to improve the reach of your industry influence
• Identify and capitalize on influence marketing opportunities
• Create market-relevant content that matches where your prospect is in the buying cycle
• Locate those areas online that make the most sense for growing your influence
• Build and continue to increase a loyal customer base through your influential status
• Spot local, “real world” areas where you need to be that help grow your market influence
• Use social media to engage and inform your market while building your perception as an industry leader
• Think from the mindset of your prospects, and deliver content and value based on their needs
• Measure the level of your social influence and its impact on your business goals
• Create an action plan using what you have learned in this course to solidify your position as a trusted, knowledgeable influence in your niche or field

Becoming an industry influencer can lead to consistent and sustainable business success. Whether you have a brick-and-mortar or virtual business, the proven methods covered in this course can help you become an expert at influence marketing.

When you establish market influence you are viewed with respect and admiration in your field, meaning personal as well as business goals and advantages are realized. The final action steps listed below will put you on the quick path to achieving all of the benefits that effective influence marketing delivers.